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Website Design

Your website is your most visible brand asset. It works 24/7/365 and generates ROI.

Website design involves creating visually appealing and search-friendly layouts that enhance user experience.

It combines aesthetics with usability, using design elements, colors, and navigation to ensure websites are engaging, accessible, and effective for users. Also, responsiveness to deliver a seamless user experience across various devices.

BrandFocal develops and manages all aspects of your website. This frees up your time to grow your business.

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Features

All of our website design projects are:

★ Customized to fit your business needs
★ Content Management System (CMS) powered
★ Structured for content and images
★ Search Engine Optimized (SEO)
★ Fully Mobile & Tablet Responsive
★ User Friendly
★ Fast Loading
★ Tested thoroughly before launch

Key Steps

The four key steps in web design are:

Step 1

Planning

Define goals, target audience, and structure, creating a strategy and site map.
Step 2

Design

Create wireframes, select colors and typography, and develop mockups for layout and user experience.
Step 3

Development

Build the site, add interactivity, optimize images, and ensure responsive design for all devices.
Step 4

Testing & Launch

Test for usability, performance, and SEO. After fixing any issues, launch the site and monitor its performance.
Tools of the Trade

Design Platforms

Do you use WordPress, the most popular platform?

Yes, BrandFocal has been building WordPress websites since our inception in the early 2010s.

WordPress is used by more than 40% of all websites.
Depending upon the project, we sometimes customize websites built using Wix, Weebly, Shopify, Squarespace, Godaddy Website Builder or HighLevel.

Contact us if you use any other website platform.
Easy to Use Structure

Information Architecture

What makes BrandFocal Web Design experience different from other agencies?

BrandFocal web designs are unique because we combine the power of beautiful and functional design (the images and layout) with Information Architecture (IA).

BrandFocal organizes and structures website content, ensuring simple navigation and easy access to information. Pages, posts, categories, and elements are arranged logically to guide visitors effectively.

BrandFocal stays away from canned one-size-fits-all templates and does not rush the website building process.

Ingredients

What are some aspects of a great Web Design?

A great website design combines aesthetics, functionality, and user experience. Here are key aspects that make it effective:

  1. User-Centric Design – Prioritizes the needs and preferences of users, ensuring easy navigation, clear calls to action, and valuable content.
  2. Responsive Layout – Adapts seamlessly to all devices and screen sizes, providing an optimized experience for mobile, tablet, and desktop users.
  3. Fast Loading Speed – Ensures pages load quickly to reduce bounce rates and enhance user engagement.
  4. Intuitive Navigation – Provides a clear, simple menu structure, helping users find information easily and intuitively.
  5. Consistent Branding – Uses cohesive color schemes, typography, and design elements that align with the brand’s identity and build trust.
  6. Compelling Visuals – Incorporates high-quality images, videos, and graphics that enhance content and engage visitors.
  7. SEO-Friendly Structure – Includes optimized headings, meta tags, and URLs, making it easy for search engines to crawl and rank pages.
  8. Clear Calls to Action (CTAs) – Guides users toward actions with clear and strategically placed CTAs.
  9. Accessibility – Ensures all users, including those with disabilities, can navigate and use the site comfortably.
  10. Strong Content – Provides valuable, relevant, and well-organized content that meets user needs and encourages return visits.

These elements together create a website that is not only visually appealing but also functional and engaging. 

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Timeline

How long will it take to design my website?

A small informational website that is only 4-6 pages will take much less time than a 50-page e-commerce website with hundreds of products and integrations. The timeline for website design is influenced by several key factors:

Project Scope

The complexity and scale of the website, including the number of pages, features, and integrations needed.

Content Availability

The readiness of written and visual content (text, images, videos), as delays in content creation can extend the timeline.

Design Requirements

Custom design elements, interactive features, and branding requirements can lengthen the process, especially if extensive feedback loops are needed.

Technical Complexity

Advanced functionalities, such as e-commerce, databases, or third-party integrations, require additional development and testing time.

Client Feedback and Approval

Frequent client feedback and prompt approvals speed up the process, while lengthy revisions or delays can extend timelines.

Testing and QA

Comprehensive testing across browsers and devices is essential but time-consuming, especially for complex websites.
To avoid delays, BrandFocal works with you to limit factors that cause the jump in timelines.
FREE Estimate

Neal and Jay Modi, Remax Frontier

We had an amazing experience working with BrandFocal Services for our website development project, which was led by Sameer. His professionalism and expertise in handling every aspect of the project were truly impressive. Not only did he ensure the website was built to perfection, but he is also currently managing our social media presence with great proficiency. We are extremely happy and satisfied with the quality of work and communication throughout the process. If you’re looking for web development or social media services, we highly recommend Brand Focal Services!

Website Design and SEO

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Free up your time and grow your business

Domain and Hosting Management: Domain and hosting management involves DNS settings, securing, configuring, and maintaining web addresses (domains) and server space (hosting) for websites. Effective management ensures smooth website performance, security, and accessibility, which are essential for establishing an online presence and supporting business growth.

Note: BrandFocal does not sell domains or hosting. It works with what you may currently have and makes recommendations as needed.

Shopping Website: An online store is a digital platform where businesses sell products or services directly to customers. It enables 24/7 shopping, provides payment options, and enhances customer reach through digital marketing strategies, creating a convenient and efficient shopping experience.

Newsletters and subscriptions: Newsletters and subscriptions are digital marketing tools that enable organizations to deliver targeted content directly to subscribers via email. They help businesses connect with their audience, promote products or services, and foster loyalty by delivering curated information directly to inboxes, enhancing engagement and interaction.

Content Management: Website content management is the process of adding, updating, and organizing information on a website. Using content management systems (CMS), it helps keep content accurate and easy to find, making it simple for people to manage a website’s information regularly.

Search engine optimization: (SEO) is the process of improving a website so it appears higher in search engine results pages (SERPs). It involves using keywords and creating quality content to help people find your site more easily when searching online.

Ashley C., Principal Attorney

Collaborating with BrandFocal on our firm’s new website was an absolute pleasure. Sameer’s knowledge and professionalism made the entire process seamless. We are thrilled with our new website! I recommend him to anyone looking to create or upgrade their website.