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Domain reputation refers to the health or condition of your branded domain. Who determines your domain reputation? ISPs & Mailbox providers. Among the prominent ISPs, Gmail has Google Postmaster which tracks the domain & IP reputation, while Hotmail has SNDS which tracks the IP reputation. Your sending reputation, or how mailbox providers judge your mail, …
Parallax scrolling is a website effect where the background content (i.e. an image) is moved at a different speed than the foreground content while scrolling. Parallax effect creates the appearance of depth and dimension by moving two elements at different rates when scrolling through a web page or slide. Some may move faster, others may …
SEO requirements keep changing, and it can be hard to keep up with the latest developments. Do you know the SEO ranking factors that’ll make a difference to your business this year? Well-optimized sites get more and more traffic over time. That means more leads and sales. If you neglect SEO, no one will be able …
To be ahead in the web games, think about your SEO strategy in advance. A shortcut to success: get to know the upcoming trends. In 2018, Google shook the world with its mobile- and speed-related efforts. As a result, most of this year’s SEO efforts are expected in this direction. However, some “non-Google” game-changers will …
Moving toward a more secure web is a well-known Google initiative. Every now and then, Google finds a new way to encourage website owners to go secure by: Declaring HTTPS a ranking signal (a lightweight one, but that may not be the case in future). Starting to index HTTPS pages first. Showing how it has never been as cheap …
Chrome – Google’s popular browser – started marking HTTP sites as not secure beginning July 24, 2018. Chrome will mark all plain HTTP sites as “not secure.” Google gave webmasters and publishers six months’ notice of this change. Instead of the small “i” icon for HTTP URLs, Chrome now adds a “Not secure” label of text to that. Below …